Our read
Written Oct 18, from his facts through last season
The air yards have jumped. Last season he took 28.5% of Dallas's air yards, and through weeks 1 to 5 of 2026 he is up to 38%, 13th among 64 receivers with at least 20 carries and targets of their own. That is a genuine shift in how the offense routes the ball to him, and it is showing up in 51 targets in five games.
The results have mostly followed. 22.6 a game, four touchdowns, and two weeks over 35 points, including 41.3 in week 4 of 2026. The 2.9 he posted in the most recent game stings, but the targets did not vanish, so it reads like one bad Sunday rather than a trend. He was above the position's weekly median in 12 of 13 games in 2025 even in his down year.
The downside is where the touchdowns live. He runs routes for a 12% share of Dallas's red-zone carries and targets, well down the list, and last season his red-zone share of his own touches was 14.4%, 73rd among 223 receivers. When the scoring dries up, you get the kind of week he just had in 2026. Our preseason number was 291 points, and we set 15 expected games against the shoulder that cost him weeks 4 to 6 of 2025. So far he has answered every bell. Keep him locked in your lineup, bye in week 14 of 2026 aside, and the schedule even helps late, with JAX and NYG at home in weeks 16 and 17 of 2026.